INSPIRE - ACT- TRANSFORM
WHEN TALKING ABOUT THE CLIMATE CRISIS...
1. Understand Your Audience
2. Use Clear and Simple Language
2. Use Clear and Simple Language
Tailor your message to the values and interests of the person or group you're speaking to. Connect climate change to issues that matter to them personally.
2. Use Clear and Simple Language
2. Use Clear and Simple Language
2. Use Clear and Simple Language
Avoid jargon and complex scientific terms. Use simple, everyday language to explain the basics of climate change and its impacts.
3. Share Personal Stories
2. Use Clear and Simple Language
3. Share Personal Stories
Use personal anecdotes or stories to make the issue relatable. Humanizing the impacts of climate change can make it more tangible for others.
4. Highlight Local Relevance
4. Highlight Local Relevance
4. Highlight Local Relevance
Emphasize how climate change affects the local community. Discuss specific events, changes, or risks that people may have experienced or observed.
5. Focus on Solutions
4. Highlight Local Relevance
4. Highlight Local Relevance
Instead of dwelling solely on the problems, discuss positive solutions and actions. Highlight success stories, innovations, and initiatives that are making a difference.
6. Appeal to Values
4. Highlight Local Relevance
6. Appeal to Values
Frame the conversation in terms of values that resonate with your audience. This could include topics like health, economic stability, or protecting the environment for future generations.
7. Empower with Action Steps
8. Acknowledge Concerns and Questions
8. Acknowledge Concerns and Questions
Provide concrete actions that individuals or communities can take to address climate change. Make it clear that small actions collectively contribute to meaningful change.
8. Acknowledge Concerns and Questions
8. Acknowledge Concerns and Questions
8. Acknowledge Concerns and Questions
Be open to addressing concerns or questions. Acknowledge that climate change is a complex issue, and it's okay not to have all the answers. Encourage ongoing learning.
9. Highlight Economic Opportunities
8. Acknowledge Concerns and Questions
9. Highlight Economic Opportunities
Discuss the economic benefits of sustainable practices and renewable energy. Emphasize the potential for job creation and economic growth in green industries.
10. Build Bridges, Not Barriers
10. Build Bridges, Not Barriers
10. Build Bridges, Not Barriers
Avoid confrontation or blame. Instead, build bridges by finding common ground and emphasizing shared goals for a healthier and more sustainable future.
11. Encourage Collaboration
10. Build Bridges, Not Barriers
10. Build Bridges, Not Barriers
Stress the importance of collective action. Highlight successful examples of communities, businesses, and governments working together to address climate change.
12. Be Positive and Inspiring
10. Build Bridges, Not Barriers
12. Be Positive and Inspiring
Maintain a positive tone and inspire hope. People are more likely to engage when they believe that their actions can make a positive impact.